The staffing catalog
Not chatbot personas — working employees with real capabilities wired in: dawn routines, Allow-gated hands, compounding memory, and a ledger that keeps them honest. Interview them below; every profile plays a live sample conversation.
How to choose your first hire
Where does money leak?
If you run Google Ads and nobody checks the search terms daily, start with Marcus — the first junk-term cleanup usually pays for the whole office.
Where does silence cost you?
A feed that stopped posting, rankings nobody watches, reviews nobody answers — hire against the neglect that compounds quietly: Ivy, Sofia, or the reputation manager.
What do you dread weekly?
The task you keep deferring is the best job description. If it's not in the catalog, describe it to the build-your-own simulator and it becomes an employee.
The revenue engine room. These four read your ads and search data every day, keep the brand shipping, and hunt the wins a busy owner never has time to find.
The front of house. Fast, warm, on-policy responses to the people who pay you — and early warnings when something is quietly burning your reputation.
The eyes. Numbers turned into judgment calls, store performance decoded, downtime caught before your customers tweet about it.
The quiet department every business needs and no small business staffs. Books tidied, schedules herded, contracts read before you sign them.
The thirteenth employee
"Watch my three competitors' prices and brief me every Friday." "Check that our booking form works, daily." "Summarize the industry newsletter before my Monday meeting." The build-your-own simulator interviews you with three questions — success, authority, rhythm — and shapes a custom employee with the same constitution, the same Allow cards, the same ledger as everyone else in the office.
Open the simulator
3 questions · 2 minutes
The constitution
Twelve honesty-and-control rules, bound in. Same character across the whole catalog.
Permanent memory
Your preferences and standing requests, said once, honored forever.
Allow-gated hands
Real execution on real accounts — with your tap as the only trigger.
The ledger
Every action logged with cause, effect, and a revert control.
Free while in beta. Most bosses know within one morning report whether this is for them.
Walk into your office →